Creating short time based awareness and reaching 1M+ engagement – Ramayan Conclave

72-hour time frame to setup design and marketing campaign, hoarding design and placement, decoration styling(creating a theme), managing the complete event(on site job).

The challenge

Embark on an Epic Journey with Ramayan Conclave, an Unforgettable Event Hosted by Uttar Pradesh Tourism. Join Us in Gorakhpur in 2023 as We Craft Every Detail – from Striking Hoardings to Captivating Venue Decor. Dive into a Mythical Experience as We Unveil Spectacular Designs and Launch an Unparalleled Campaign to Share the Magic of Ramayan Conclave with the World.

Objective

Transforming Tradition: Our Objective is to Enhance the Design Essence of Ramayan Conclave with a Fresh Theme, Elevate Digital Promotions, and Collaborate with Decor Vendors for Exquisite Print Media and Hoarding Placements. Through Demographic Insights, We Aim to Illuminate Every Corner with the Magic of Ramayan Conclave, Enriching Attendee Experiences and Enthralling Audiences Alike.

The strategy

We aimed to Craft an Enchanting Atmosphere for Ramayan Conclave! We Strategize Every Detail, Infusing Gorakhpur’s Essence into Theme-based Decor. From Captivating Promotions to Seamless Ground Operations, We Ensure Artists and Guests Experience Pure Ease and Unforgettable Beauty.

Brand identity overhaul

We developed a new visual language that resonated with modern audiences while honoring the core values

Content rejuvenation

Reimagining their content strategy, we focused on creating compelling, relevant content that spoke directly to the brand’s diverse audience segments.

Influencer collaborations

Partnering with key influencers, we amplified Flash Corp’s new messaging, reaching wider and more engaged audiences.

Codviki exceeded all expectations in curating an unforgettable Ramayan Conclave, infusing the event with an irresistible charm and unwavering authenticity. Their meticulous attention to detail and seamless event flow kept the essence of the Ramayan intact while introducing captivating improvisations that enthralled our audience. The entire Codviki team worked in perfect harmony, orchestrating a flawless event that left a lasting impression on all attendees. Their dedication to excellence and passion for creating unforgettable experiences truly sets them apart. We couldn't be more grateful for Codviki's expertise and commitment to bringing our vision to life.

Amiy Upadhyay

Project Head @ Ramayan Conclave

Other works

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